The Brantford Brant Norfolk Ontario Health Team (BBNOHT), in partnership with the Grand River Council on Aging and the Alzheimer Society in Brantford, Brant and Norfolk, are launching a Dementia Awareness campaign in an effort to raise awareness of dementia in the community.
Over 4,000 people live with dementia in the local area and this number will grow by more than 200% by 2050 (The Landmark Study, Alzheimer Society of Canada, 2022).
Dementia awareness is critical. In raising awareness and promoting brain health strategies, the onset of dementia can be delayed, and this will significantly stunt the growth of dementia in our local community.
Dementia doesn’t just happen to older people. People in their 50s, 40s, or even younger can also develop dementia. The campaign is designed to provide information to individuals at all stages of life to reduce misunderstandings and stigma.
By putting dementia forefront, the BBNOHT aims to encourage individuals to openly discuss memory concerns, seek an early diagnosis, improve person centered care, and encourage our communities to be dementia friendly.
Over the next ten months, the campaign will provide the community with the latest news on research, highlight warning signs, explain available treatment options and local resources, and outline strategies to maintain a healthy brain.
For more information, contact the Brantford Brant Norfolk Ontario Health team at contact@bbnoht.ca or call 1-800-565-4614.
